caos

Brand Strategy
Brand Architecture
Brand Identity
Packaging Design
Product Photography

services

We crafted 500 bottles of our own wine brand, "CAOS: the origin of all creation," a Cabernet Sauvignon, Syrah, and Malbec blend from Chile's Colchagua Valley, to gift to clients and sell direct-to-consumer. This project was an immensely rewarding experience, giving us a unique perspective and deep understanding of the intricate wine branding journey, from the initial blend to the final launch, ultimately benefiting our work for partners.

Inspired by the untamed beauty of the Chilean landscape, we sought to capture the raw power and unpredictability of nature in the wine's branding. The label design reflects this ethos, conveying the uncontainable essence of the terroir and inviting consumers to embrace the present moment. This project underscored the importance of surrendering to the chaotic beauty of nature, mirroring the wine's untamed spirit and encouraging a sense of liberation and appreciation for life's unexpected moments.